Despite having been rebranded by another agency, the spirit of MamaLan had not been fully realised and Roccoco was enlisted to help rebrand the restaurant once more, using a more holistic approach. Research, strategy, discovery and development of the core values were integral in helping to drive the business forward towards its ambitious plans for the future.
A full brand identity was created and translated across the restaurant interiors and exteriors, staff uniforms, food packaging, menus, signage and social media content as well as internal training documents and merchandise.
Thank you so much for this. I, honestly, almost cried when I saw it - it’s amazing. This is our brand, it’s not serious; it’s fun, it’s cheeky, it’s feel good. I love it so much! I’m grateful everyday that we were introduced and got the chance to work on this brand together. I don’t know if we would have got this version of the brand, the true version of the brand - if not for you, thank you so much.
Ning Ma, Owner