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Earthkind

Brand development, identity and strategy for zero waste shop based in Sussex.

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Created to offer people in the local area the opportunity to shop plastic-free, Earthkind wanted to position themselves as a community pop-up shop, operating as part of Horsham District's Repair Cafe as well as regular at the Thursday and Saturday markets.

 

The brand alchemy method was used to create a brand identity that would work across multiple channels as well as UX design for the website providing the ability to grow and adapt based on community needs. This included zero waste consultancy, sustainable life coaching, community talks and kids clubs.

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